• AWESOME Insights

Why Companies that Invest in Women are Better Positioned to Succeed

Recent AWESOME discussions have focused on the need to make a business case for including women in top leadership roles – not only because it’s “right,” but because it’s a business imperative. The Anita Borg Institute has produced a white paper that makes the case based on extensive research.

Among the report’s conclusions is that “innovation-driven centerprise that strive for inclusion are better positioned to capture exceptional talent, reduce turnover costs, enhance organizational performance and build a robust path for developing leaders.”

Named as key advantages organizations can expect to gain by improving the balance of women in the work force are:

  • Improved operational and financial performance
  • Increased innovation
  • Better problem solving and group performance
  • Enhanced company reputation

The Anita Borg Institute is a non-profit organization dedicated to connecting, inspiring, and guiding women in computing and organizations that view technology innovation as a strategic imperative.

Read the report

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