Supply chain leaders open the curtain on customer experience

At the 2019 AWESOME Symposium, one panel featured a retail organization that sells high-end fashion, a health care and medical device company that touches people at every stage of life, a company that built their brand on being a warm and inviting environment, and a company that epitomizes the trend toward digital commerce. Did they have views on how customer experience and the supply chain are closely connected? Absolutely! Continue reading